How Celsius creates prosperity for retail and institutional investors Read Alex Mashinsky's latest blog post about how Celsius creates more value for everyone.
Taken from https://medium.datadriveninvestor.com/how-celsius-creates-prosperity-for-retail-and-institutional-investors-alike-cc086084c6bd#ac49-3075e755d3dd
How Celsius creates prosperity for retail and institutional investors alike

Ifyou’re constantly following the crypto news cycle like myself, you’re seeing more and more blue-chippers getting into the bitcoin boom. Just two weeks ago, Tesla bought $1.5B worth of bitcoin. Microstrategy and Square soon followed suit. Coinbase filed its public listing. Mark your calendars, folks. The inflection point for mass adoption has arrived.
It’s also a good time for an update on Celsius Pro, our platform solution designed to meet the needs of large-scale financial institutions. Since 2018, we have been building and improving on our full-service institutional platform that leverages our retail user base and native inventory to be the lender of choice for institutions.
Some choice indicators of the health of our institutional platform: Celsius wallets currently hold over 64,000 BTC, and we have over $8 billion in assets under management. We work with over 350 credible financial institutions, and we have processed over $8.6 billion dollars in loans.
How does Celsius Pro work? Our team of seasoned capital markets professionals come from leading Wall Street firms and prominent fintech startups alike. In short we’re a team of experts, and we offer industry-leading solutions for the institutional investor, including:
- Institutional Coin Lending — Celsius has the largest native inventory of any crypto lender, with current customer asset pool of over $8 billion and 41 assets supported, across the most liquid assets and alt coins.
- Institutional High Yield Savings — Celsius offers high yield savings accounts to corporate customers with no minimum or maximum balances, no fees or withdrawal limits.
- Asset Based Lending — Celsius can lend dollars or other fiat against a variety of collateral. While the majority of today’s loans are backed by crypto, this revenue stream continues to grow, and we have been expanding into tokenized assets, mining equipment and other assets.
- De-Fi Protocols and Staking Coins — Celsius has in-house expertise in De-Fi and staking, enabling us to earn yield for our users and source hard to borrow assets for our customers.
- Over the Counter (OTC) — Celsius facilitates sales and purchases of the native CEL token through our own OTC desk, with expanded services coming soon.
- API Integration — For institutions seeking a yield product for their customers, Celsius has an established API program to suit their needs.
How Celsius Pro Beats the Banking Model
Celsius is based on the principle that our financial system can be designed to be more equitable. Users transfer assets with Celsius, Celsius lends funds to institutions and returns up to 80% of earnings to users. The result is one of the largest crypto-based banking communities in the world.
With Celsius Pro, we are broadening the scope of our transparent banking promise, because even crypto die-hards understand the need for established financial infrastructure. With a robust platform and a growing user base, Celsius Pro is positioned to redefine the traditional banking landscape. We’re digital by nature. We’re secure and compliant. And unlike banks, we’re trusted and loved by our users.
For more information on corporate implementation, please visit https://celsius.network/corporate-onboarding-application/
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